Typography, not just a font

I always thought that I liked typography because of the millions of ways you can combine different fonts and turn a not-so-professional project into a professional one. Working for the English Department I have had the opportunity to experiment with different fonts, typefaces, and type. Learning how to use these elements of typography has been a long and arduous process. I always thought you just go with whatever looks the best together. I have three tips on how to better your own use of photography in design projects.

First, never use more than two fonts on a particular project. Using more than that creates chaos on the page and causes the project to look extremely unprofessional. Second, there are 6 types of fonts: Oldstyle, Sans-serif, Decorative, Script, Slab-serif, and Modern. Oldstyle and Sans-serif fonts are commonly used for body copy. Modern, Decorative, Script, and Slab-serif fonts are commonly used for Titles. Always combine these fonts appropriately.


As illustrated above, typography is an extensive art in and of itself. I'm constantly learning more and more about it myself through my projects and presentations. If the above quick guidelines are
applied, there will be some drastic changes to the look and feel of a design.